Gold coins · Digital gold · Sell-back

Buy & Sell Digital Gold & Coins

Gold coins delivered to your door, or digital gold held in custody for you. Clear prices, a GST invoice on every order, and a sell-back rate you can always see.

  • {{coin-range}}Gold coins, delivered
  • ₹0Making charges on digital gold
  • 100%Physical gold behind every gram
10 gram gold coin bearing the SMG Horizon emblem

Coin range

    {{coin-chips}}

PriceLive gold rate

Gold prices can go down as well as up. Read the risk disclosure

Two ways to buy

Hold it in your hand, or hold it with us

Representative gold coins with the SMG Horizon emblem

Gold coins

Physical gold coins from 1 to 10 grams, packed and delivered to your address. Yours to keep, gift or store.

  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}Priced on the live gold rate, plus making charges and GST
  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}GST invoice with every coin
  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}Tracked delivery, with identity check at handover
Shop gold coins
{{> phone}}

Digital gold

Buy gold in small amounts, by rupees or by weight. The physical gold is held in custody for you, and you can sell eligible gold back to us.

  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}No making charges, as there is nothing to mint
  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}Every gram matched by physical gold
  • {{icon:check|mt-0.5 h-4 w-4 shrink-0 text-forest-600}}Sell back at a disclosed rate, paid to your bank
Explore digital gold

The coin range

Gold coins

View all coins
{{coin-grid:4}}

Product images are representative. Final purity, packaging and certification details will be listed on each coin before orders open.

Gold rate & pricing

What you pay, line by line

Every quote shows the full price before you pay, and how long that price is held for you.

Gold value
Weight × today's rate per gram
Making charges
Coins only, shown per coin
GST
As applicable, currently 3% on gold
Delivery
Coins only, shown at checkout
Sell-back rate
Shown alongside the buy rate
How our prices are set
{{> rate-card}}

How it works

Four simple steps

The full process
  1. 1

    Choose and see the price

    Pick a coin or an amount of digital gold. The quote shows rate, charges, GST and how long the price holds.

  2. 2

    Pay SMG securely

    Pay through the secure checkout of an approved payment partner. We never ask for your PIN, CVV or OTP.

  3. 3

    We source the gold

    Coins are packed and dispatched. Digital gold is allocated to you in custody. Either way you get a GST invoice.

  4. 4

    Keep it, or sell it back

    Hold your gold for as long as you like. Sell eligible digital gold back at our disclosed rate, paid to your bank.

Close-up of a gold coin with the SMG Horizon emblem

About SMG Horizon

A gold company that shows its working

SMG Horizon Services Private Limited is building Save My Gold to make buying gold simple and transparent, from a single gram to a family's savings.

  • {{icon:layers|mt-1 h-5 w-5 shrink-0 text-gold-700}}

    Physical gold behind every sale. We sell only gold we hold or buy from our supplier under a written agreement.

  • {{icon:file-text|mt-1 h-5 w-5 shrink-0 text-gold-700}}

    Clear records. A GST invoice for every order, and an allocation reference for digital gold.

  • {{icon:vault|mt-1 h-5 w-5 shrink-0 text-gold-700}}

    Custody, disclosed. We'll name the custodian, insurer and auditor before we accept a single order.

  • {{icon:headset|mt-1 h-5 w-5 shrink-0 text-gold-700}}

    Someone to talk to. A support team and a named grievance officer.

Sell-back

Sell back at a rate you can see

Sell eligible digital gold back to SMG at the buyback rate on the day, and receive the money in your verified bank account. The buyback rate is always shown next to the purchase rate.

How sell-back works

Example (illustration only)

Hypothetical rates
Bought 0.100 g at ₹10,000/g + 3% GST
₹1,030
Buyback rate on the day of sale
₹9,700/g
Paid to your bank (0.100 g × ₹9,700)
₹970

Because of the buy–sell spread and GST, selling soon after buying usually returns less than you paid. If gold prices rise, you may receive more.

{{> phone}}

The Save My Gold app

All your gold in one place

Coin orders, digital gold, invoices and sell-back, in one app operated by SMG Horizon Services Private Limited.

  • {{icon:bar|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Buy coins or digital gold
  • {{icon:wallet|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Holdings and allocation status
  • {{icon:truck|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Track coin deliveries
  • {{icon:receipt|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Invoices for every order
  • {{icon:refresh|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Sell back eligible gold
  • {{icon:headset|mt-0.5 h-5 w-5 shrink-0 text-gold-700}}Support when you need it

{{#if appStoreLinksVerified}}Download the app{{else}}Coming soon to Android and iOS.{{/if}}

About the app

Questions

Frequently asked

Can't find your answer? Contact us.

All FAQs
What's the difference between gold coins and digital gold?{{icon:plus|faq-chevron h-5 w-5}}

A gold coin is physical gold delivered to you, priced with a making charge. Digital gold is physical gold held in custody on your behalf, with no making charge, which you can buy in small amounts and sell back to us.

Is buying gold here a bank deposit or an investment scheme?{{icon:plus|faq-chevron h-5 w-5}}

No. You are buying gold from SMG. It earns no interest, carries no guaranteed return and is not insured by the DICGC. Its value moves with gold prices.

Why is the sell-back rate lower than the buying rate?{{icon:plus|faq-chevron h-5 w-5}}

Like every gold dealer, we buy back at a lower rate than we sell. That difference covers sourcing, custody and running costs. GST paid at purchase is also not returned on sell-back.

What if my payment goes through but my order can't be completed?{{icon:plus|faq-chevron h-5 w-5}}

If we can't allocate digital gold or fulfil a coin order after you've paid, the order is cancelled and the full amount is refunded to your original payment method.

Where do you deliver gold coins?{{icon:plus|faq-chevron h-5 w-5}}

Serviceable areas, delivery charges and timelines will be published in our shipping & delivery policy before coin orders open.

When can I place an order?{{icon:plus|faq-chevron h-5 w-5}}

Soon. We'll open orders once our supplier, custody, legal and payment arrangements are complete, and we'll announce it here.

{{> cta}}